Monday, 9 May 2011

New Vodka Label

After I had done my vodka label and bottle, I was unsure if i liked it that much, and i thought the bottle took away from the label and the brief was to create a label not a bottle. After some feed back i was given the idea of creating my own ice cubes but placing letters into them, such as "Vv" so that it would add in more text to my origanal idea.
Below is a combined page with photos of the steps i took to create my own ice cubes, i found this fun and interesting but was hard to take photographs of the ice, because the frosen ice covered the letters and it was hard to see them, but i took the photos and some came out well.



I then tried to create a 2d/3d image in photoshop and below is a new bottle shape, less eyecatching i think to my first option but thats to make the label more attractive. I keep to a simple label as i wanted the bottle to still be frosted, so below is the label and the 2d attempt of the new bottle. I included the new ice cubes with the letters aswell.
           



Below is a attempt at creating it in 3D max, but i still didnt find it attracting, i thought it was took bulky and not eyecatching, this was probly i couldnt get the ice cubes to look real enough. 


My next option was to create the bottle out of letters, so that it would involve typography more. I had did a sketch and below I tried to create it on the computer in photoshop, but it doesnt really work that well, but i thought the sketch and idea was good. 

 



I still couldn be satisfied with the bottle or label so after looking at some more research i can up with this simple shape of a bottle, and added a frosted effect to give it more realistic look. I also replaced the postion and placed a few small one in the bottle near teh top of the bottle. I also malipulated the label a bit, because the original label wasnt very satisfiying on the new bottle, so i took parts of the original label and created a simplier label. the back is still the same as the original bottle and a image of this is below.





Finaly satisfied with the design, i created some advertisments for the new vodka label and a new packaging. Although it may not be as apleling as the other ideas, i thought simpliar may be better.